Carine Roitfeld For Miss Dior

The house of Dior has released the first of their new advertising images as styled by Carine Roitfeld starring Mila Kunis in her second campaign for the company. The glamorous black-and-white ads promote the Miss Dior Autumn 2012 handbag collection and were photographed by Mario Sorrenti in Los Angeles at the locations of his choice. With her chic black ensemble, her bouffant hair, and her Miss Dior bag at her side, Kunis definitely has the aura of a Hollywood starlet circa 1950s with a hint of the eternally chic Jacqueline Bouvier Kennedy Onassis for good measure. The attentive throng of paparazzi adds to the ambience of the images.

Kunis had this to say about her decision to front the campaign: "I've always been tentative about the idea, but this was an easy decision. Why not be a part of a fashion house that I look up to? The truth about Dior is that it makes you feel special and I would never want to be a part of a brand that didn't make me feel good... I'm honestly just learning about fashion... In my daily life, I don't wear the most feminine pieces. But I love to feel feminine when I'm on the red carpet. I find that Dior is an incredibly grounded house. I always thought what Dior does is so sophisticated, feminine and beautiful... They made me feel incredibly comfortable. I can't say it was the hardest thing to do." Dior plans to release more material from the campaign next week including a short film and behind-the-scenes footage.

Miss Dior advertising campaign images © 2012 Christian Dior. All Rights Reserved.

Comments

[Laura]

Love.
Stunning.
Hate Mila. Love MIla.
Whatever.

I need a time machine. Look into it please.

[Mike]

My first thought was of Jackie O. Good job Carine (and Kellina!)