The Essence Of The Givenchy Woman
samedi 5 janvier 2013 
The Essence Of The Givenchy Woman
By Kate Ringo Suzuki
In her most recent collaboration with the house of Givenchy, Carine Roitfeld proves once again that high fashion can have a soul. Her styling for Givenchy’s campaign for Spring/Summer 2013 has beautifully captured the essence of creative director Riccardo Tisci’s vision of the Givenchy woman: “It’s about real people, only taking the best of their personalities, with no effort.” says Tisci.
The collection is undeniably architectural and menswear influenced, evidenced by tuxedo pants and sturdy jackets rendered in firm wool that stand at attention in straight lines. But do not be fooled — this is not your mother’s austere armor. There is cleverness and brilliance to what Tisci has done. Sturdy swaths of silk satin support large-scale details, like a larger-than-life side ruffle that reveals an unexpected flash of flesh on the side of a woman, her arm, her breast — not too much, not too little, just enough flirt to retain her mystery and power. High necklines punctuated with shiny bold chokers and asymmetry are the norm.
La Roitfeld’s styling is right on the money. Marina Abramovic, Kate Moss, and Mariacarla Boscono model the women’s collection wearing almost bare faces and relaxed undone hair. The boldness of the clothing serves as a frame to highlight the natural beauty of these women. Slicked back hair and red lips would have looked aged and dated. Under Carine’s watchful eye, the women wear the dresses and not the other way around. One photograph features Mariacarla Boscono holding her baby daughter, Mariąlucas; the sexiest grandmother in the world definitely still has baby on the brain.
Further congratulations should be extended to the brilliant black and white photography of Mert & Marcus.
Take a look at the creation of Givenchy’s Spring/Summer 2013 campaign
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Givenchy images © 2013 Givenchy.
